Website offers 'bite sized' information 

06/12/10

We have recently redesigned and updated our website. We asked a trusted partner, Jealous Design, to redesign our site which is hosted on a Content Management System provided by Innov8ive CMS.

We caught up with Andy, Creative Director at Jealous Design, to ask him how he arrived at the design.

He commented, "TAP Business Development offer consultancy expertise in Strategic Marketing, Project Management, Tendering and Proposal Writing, Networking & Partnership Building.

Our redesign of the new TAP Business Development website reflects their fresh, logical approach to business. Working with Mike, Director at TAP Business Development, we came up with a design which was not only eye-catching but ensured site visitors understand what TAP Business Development offer in a snapshot.

As the web gets bigger and faster we've found that site visitors want bite size pieces of info plus quick links to find out more. All areas of the new TAP Business Development website have been built with this principle in mind and this is reflected not only on the home page but in areas such as 'What we do'. By applying the bite-size is more principle, TAP Business Development should experience not only a lower bounce rate but more conversions."

We'd like to thank Andy at Jealous Design and also the team at Innov8ive CMS for their hard work in getting the site live. Please look out for news and views from TAP Business Development in the New Year.